Framing Esports’ JEDI Issues: A Case Study in Media Irresponsibility

The article examines the issue of toxic communication in the context of online gaming, particularly on Twitch, a popular platform for live streaming video games. The authors identify two key aspects of toxic communication: "raids" (organized harassment campaigns against other streamers) and "hate raids" (targeted harassment of specific individuals). They explain that these behaviors are often perpetuated by a small group of dedicated participants who seek to disrupt the online gaming experience for others.
To better understand the dynamics of toxic communication, the authors conducted a survey of 215 UCI or UCSC students who had experience playing The Legend of Zelda: Breath of the Wild. They found that while most respondents reported encountering toxic communication in online gaming, only a small percentage engaged in such behaviors themselves. The authors also identified several factors that contribute to toxic communication, including the anonymity of online platforms and the desire for social status.
The study’s findings highlight the need for greater understanding and responsibility among gamers when it comes to interacting with others online. The authors suggest that platforms like Twitch could benefit from implementing more robust moderation tools to address toxic communication, while also encouraging a culture of respectful behavior among users. By fostering a more positive and inclusive gaming environment, the authors argue that the broader video game industry can help promote healthier online interactions and mitigate the negative effects of toxic communication.