Fake news articles are designed to deceive people by making them appear more truthful than they actually are. Researchers have found that users engage in more cognitive processing when reading longer and less complex fake news articles, which can make them more resistant to false information. However, real news articles with greater complexity lead to less cognitive processing, possibly because they provide more factual details and require less mental effort to comprehend.
To better understand how users process news articles, the researchers analyzed a dataset of over 200 news articles and found that certain linguistic cues are linked to cognitive processing. For real news, complexity, comparisons, emotional language, and male references were all significant predictors of cognitive processing. On the other hand, third-person plural pronouns, adverbs, interrogatives, tentative statements, differentiation, and words related to perceptual processes were associated with less cognitive processing.
The study’s findings can help online platforms identify effective strategies for combating fake news. By promoting elaborate social media posts and incentivizing users to engage more in cognitive processing, platforms can create a culture of critical thinking and resistance to false information. In conclusion, understanding how people process news articles is crucial for developing effective countermeasures against fake news, and the linguistic cues identified in this study can be used to guide platform design and user education.
Computation and Language, Computer Science